Where are the best places to put videos and to do your live streams, especially for gaming?
Ideally, you want to capitalize on Facebook, YouTube, and Twitch, especially getting started, because each of these has unique opportunities and it might be difficult to tell where exactly the best opportunities will come to begin with.
Facebook vs YouTube vs Twitch for Live Streaming Games in 2019?
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This is what I’ve been doing.
Now, technically, I believe you are only supposed to stream to Facebook exclusively. I’m sure for Twitch, if you stream to Twitch and you are an affiliate, you are agreeing to make it exclusive.
That said, especially when you are getting started, you can easily get away with streaming to all three at once. You can absolutely do YouTube and Twitch at once with no issues. Realistically, you can also probably do Facebook.
You can use things like Restream to stream to all of them at once. What you then want to do over time is just ideally putting your content on all three, because some people almost only watch on YouTube, some will only watch on Facebook, and others, you will only be able to get a hold of, on Twitch. Therefore, it’s ideal and what I try to do is to be at as many places as I can.
That said, once you have got a place that’s producing the best results, focusing on that primarily can be ideal.
Right now, Facebook is giving me the best reach. I’m amazed that in the last week, my posts have gone out to almost half a million people in the news feed. That is just incredible and a lot of the people watching me on my Facebook page are not watching anyone else’s live stream.
I’m the first person they have watched live stream. That gives a massive opportunity for me to just not have any competition.
When you are on something like Twitch, then what you have got, you have got gamers on Twitch that are watching tons of other people live streaming.
I know the more people I’m following, the harder it is to fully participate in each community.
You want people that will exclusively watch your live streams.
The best opportunity on YouTube is to give people to find your videos in search.
When people go through and search for a specific topic, YouTube has some of the best organic and ongoing traffic.
Therefore, I’m putting my videos actually on all three of these.
My videos on Facebook get a good reach in the news feed and my videos on YouTube have a chance to bring people in indefinitely.
Then, Twitch has the strongest live streaming community that I’ve seen. The number of viewers you have, in terms of dollars you earn, and the interaction is the highest on Twitch.
While on Facebook with 2 million likes, I’m very grateful to get $10 a stream in donations from 2 million likes, and a half million post reach. That same amount on Twitch would be the very top of the website.
If I had 2 million followers on Twitch, in terms of dollars, I’d probably make tens of thousands of dollars on every single stream.
Facebook is best in terms of getting an audience. It’s easy to stream on Facebook to the people that are already friends with you, and are already following you. Facebook is a great place to get started streaming.
YouTube is ideal if you are making tutorials and videos to just build an organic audience over time.
YouTube has recently gotten much better monetization features with membership and super chats.
Twitch is brutal to get started out on if no one is following you already.
My friends just stream over and over again, they try, they show up, but they don’t build hardly any of following because almost everyone that’s on Twitch already has a lot of people to follow. A lot of the new following comes from recommendations by existing streamers.
Getting started from zero on Twitch is challenging, unless you have got a very specific angle of work, like if you are an attractive girl who is good at a video game, then you may be able to get started very easily.
If you are a normal looking guy who has a slightly above average skill, you might stream every single day and hardly build a following at all.
Therefore, it’s ideal to combine all three of these together when you can.
I have had success on every one of these. The most viewers I’ve ever had on a stream was on Facebook. 700 plus people were watching me on Facebook play “Zetsubou No Shima” on “Call of Duty: Black Ops III Zombies” a couple of years ago.
I reached the home page on Twitch a couple of years ago also streaming “Call of Duty: Black Ops III Zombies.”
On YouTube I’ve had the most success with building an increasing audience over time, but it tends to be very focused. When I did a “League of Legends” video, the one video got me viral on there, but people mostly just wanted to watch “League of Legends.”
Facebook, you can get a following that’s very flexible.
On YouTube, it often becomes very focused where you need to play the specific game for people to watch.
People often aren’t on YouTube as often as Facebook, and aren’t intentionally logging on for streams as much by the number of people that watch as on Twitch.
There is one unique timely opportunity, this is Facebook’s Level Up Program. This is something I’ve been focusing on streaming on Facebook, because generally, when you can get in on something new right when it’s launched, it is the best time.
If I had stuck with streaming on Twitch, now I’d probably have a huge following because I had started streaming on Twitch in 2015, before it got so much bigger. I don’t even know if they had been bought by Amazon.
If you start on something when it’s early on, for example some of the early YouTubers who have been able to stick with it, have massive followings now.
Someone doing the exact same things as them would never build that big of a following today.
Facebook in June 2018 just started trying to focus on getting gamers to live stream on Facebook. Facebook now has “Facebook Gaming,” which is available at facebook.com/gaming.
It’s got the Level Up Program, which gives creators customized support on Facebook, gives you transcoding. It allows people to send you money on Facebook with “Facebook Stars,” so you can get money directly through Facebook.
You just need to get in this Level Up Program.
For example, you don’t have to become an affiliate on Twitch to unlock this feature. You don’t have to unlock it on YouTube as a partner.
Facebook may be the ideal place to start a stream from zero, because you can easily get your friends and family watching on Facebook, build that initial audience. The initial audience is so hard to build on Twitch ever.
Then, on YouTube, it tends to take a long time.
“Facebook Gaming“ may be the best thing to get started out with today. All you need is a “Gaming Video Creator” page. You need at least four hours of the streams in the past 14 days in at least two different days of streaming, and a hundred followers on your page.
You should be able to get this just by working with your friends and family, especially if you follow my Facebook marketing tips, and my Facebook marketing course.
You can check your eligibility immediately.
All you need to do is not have violated community standards, and meet the monetization eligibility standards.
If I’m able to do that, I think you probably can do that too.
Now, this is not available in every region right now, and you can just check at fb.gg/streamer, and then it’s got frequently asked questions here.
I think of the three of these starting from zero, Facebook might be the best.
That said, Twitch has massive potential for growth, especially if you are on a certain niche.
YouTube has massive potential for growth as well.
Facebook seems to have less potential for upward growth, at least at the moment. Although, if you already have a big presence on Facebook, you can immediately apply that to gaming, which has been nice for me.
I appreciate you watching this, and I hope this is helpful in figuring out where to focus. I intend to put the videos that are edited for me on YouTube, Facebook and Twitch, because you never know what could happen.
There’s not a lot of people that just upload videos to Twitch.
In fact, I’m not even sure I can upload a video to Twitch.
It’s good to have an audience on all three of these ideally, in case something bad happens. For example, I get banned from Facebook, I want to have my audience to also follow on YouTube and Twitch.
It’s good to be able to build all three of these up, but the Facebook program might be the best to start from zero on.
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Edits from video transcript by Michel Gerard at www.michelgerardonline.com.