Would you like to learn with me how to get started with Sendinblue because if you want to start or continue an email list, this will be useful for you?
Sendinblue Email Marketing Tutorial — Signup, Import Contacts, First Campaign, Affiliate Program
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Let’s get started.
Email marketing with Sendinblue.
Why did I switch to Sendinblue from ActiveCampaign for Jerrybanfield.com?
The pricing, it’s only $66 a month for up to 120,000 emails a month, no contact limits and it’s got the basic marketing automation I need. It even has a chat widget and there’s no logo. There are great statistics. It even has the ability to do some A/B testing on specific ideas of parts of the email.
Thus, I’m so excited to save over $300 a month versus the ActiveCampaign and this is even cheaper than MailChimp.
I used a blog’s affiliate code because I was researching cheaper than MailChimp alternatives and I found an affiliate code on their website and I used it to sign up.
This tutorial, walk you through exactly how to get started with it with screenshots of all the key steps.
When you go to Sendinblue, you’ll get a page like this.
You can take a free test drive or sign up for free.
Then, this is the account creation page. Very simple.
Next, standard, check your email for a confirmation. You’ll get an email that looks like this. Click on “Confirm my email address” here.
Then, there’s this form that comes up, right when you click, I put in my information to get started.
Next, it throws you into the account and this is really the part where you need my help because now there’s a lot to do.
Once you’re thrown into the account interface, the first thing I did is change the time zone to make sure that I am getting everything in the right time.
Then I go over to the payment plan, under “My plan” because with the free version, I can send 300 emails a day with a list of over 12,000 people on it.
I’m going to need to send a lot more than that to even send one email.
Therefore, the first thing I did over here was to go to “Payment method.” I clicked on “Add payment method,” put my credit card in here and saved it to begin with.
Next, this takes me up to the little checklist it has for the key things you need to do to get started.
First, complete your profile, “Done.”
Next, import all contacts.
That’s where we go next.
Click on contacts up here and I recommend to just use the upload file option. Most email providers will allow you to export a list. For example, on ActiveCampaign, I put a couple of my lists together and exported an entire list of 12,000 people on it, and then I just upload the file.
I tried to use one of the integration to allow it to pull the data directly from ActiveCampaign, that wasn’t working and it was much faster to export the file.
Thus, just upload a file with it and that’ll get it done. What I’ll do is show you how to walk through uploading the file here.
Step one, you need to actually get the file from your email marketing provider if you’ve got ActiveCampaign, I have a tutorial that I’m doing next on how to put together multiple lists into one single list.
You don’t want to manually combine them yourself. One single list. If you’ve got multiple lists for ActiveCampaign, if you’ve got another provider, you can figure it out.
Get the CSV file and upload it. The first thing you’ll get that.
Then the next key thing you need to do is look through all the data on the file and confirm the file. Then map the things that Sendinblue needs, which is the email, first name and last name.
ActiveCampaign for almost $400 a month had a lot more things you could do with it, but really for my email marketing, all I really need is email, first and last name, and then when I’m done with that, just click on “Confirm mapping” right here.
It will then go to the next step.
It’ll verify you’ve got all the lines and columns imported successfully.
Then pick a list to put everybody on. I put everybody on the JerryBanfield.com list to begin, move down, and then it is time to confirm your import.
I put the “Opt-in Agreement” that I got everyone’s email legit and put to “Update the attributes of existing contacts.”
That’s up to you if you already have contacts in, then consider whether you want to update the existing contacts you already have in. If they’ve got more data potentially than those you’re importing, you might not want to.
You can also import email to “Blacklist” if you want to. I don’t know why you’d want to at this point, but it has that ability. Once you hit on “Confirm your import,” the next step will say, “Importing contacts.”
Then, when it’s finished, it will look like that.
It took less than 15 minutes to import 12,000 contacts into my account and now I’m ready to get to work.
That crosses off the “Import your contacts” step and I’m grateful for 12,062 contacts from my last email list.
Now the key thing to do is to get my plan upgraded so that I can actually email this list. If you’ve got under 300 people, you don’t need to do this, but I’m guessing there’s a good shot, you’ll have it or you’ll have it some day.
This is available again in the account under “My plan.”
I use the Premium option because this gives me up to 120,000 emails a month, and with 12,000 there’s no reason I will be going over that anytime soon.
In fact, the more my list grows, I can just send maybe one email a week or so, and there’s no reason I should need to upgrade until I have maybe 30 or 40 plus thousand people on my list, which is awesome.
I don’t know how long it will take, but I should be good at this rate for a while.
You at least want to use the Essential plan that gives you 60,000 emails and you don’t have to put the Sendinblue logo on there, and if you want just the cheapest option, it is $25 a month.
If you need more emails than that, the Premium plan goes up to 350,000 and it’s a little over $100 a month.
Then you go back, you already put your payment, you hit “Upgrade,” pay the $66 on here to get started with it.
It may load your previous plan, but then you just refresh the page and it’ll confirm and it’s only $173 a month to get up to 350,000 emails a month.
I probably wouldn’t need to go past that until having 100,000 contacts on my list or so, which that’s all about nine times what I’ve got right now.
After importing contacts and changing the plan, then it’s time to create a campaign. Unless you just want to use it for free and test it out.
It’s time to create a campaign. You’ve got your name, subject line, your from email and from name to get started, and I recommend to make it a person. I put Jerrybanfield.com by accident on my first campaign. I will do just Jerry Banfield in the from name from now on.
I like the templates. There’s a decent amount of templates in Sendinblue. You can also just design your own, which I’ll be doing going forward.
For this one I liked this little holiday sale place holder and wanted to play around with the template. Thus, I tried this sale template and that’s the subject of an entirely new video.
Long story short, the template editor is pretty easy to use, easier than ActiveCampaign for sure.
If you’ve used something else, you’ll be very comfortable with it to get your email done.
Once you’ve got your email sent out on Sendinblue, then everything will be crossed off, but expect it’ll take one business day to actually get the account verified.
What they do, I imagine they look over your list, they look over what you’re sending and someone manually reviews your account.
They probably also have an automated review to make sure that any blacklisted emails or blacklisted lists that people have uploaded, that you’re not matching too much of that.
Therefore, they probably have automated checks and manual checks in place to make sure you’re not misusing their email system and it looks like within a business day, once you’ve scheduled that campaign, then they’ll actually send it.
I got the email from them, and on the email it says that you can email them for a faster response, which I just said, “Hey, yeah, I’m ready to get verified.”
After that, there’s one more thing I recommend to do to get started is to join the affiliate program. You already have signed up for Sendinblue. I figured if I’m using this for my email marketing, I definitely want to have an affiliate program.
I like the commission, it says a hundred euros, which is around a hundred dollars to get a paying user, which I think that’s great.
Now, it’s not nearly as much as ActiveCampaigns, 20% for life recurring commission.
However, it is essential that I’d be able to promote what I’m actually using and since I’m using Sendinblue for myself now, I can still keep having the link of ActiveCampaign and Sendinblue.
What’s cool is they also give you five euros just for getting someone to join with a free account. The caveat being you have to refer a paid account and get that hundred euros before they start letting you get the five for the leads.
This looks like I’ll actually earn as much or more on this affiliate program than for ActiveCampaign, which is just too expensive for a lot of people.
Sendinblue is very affordable.
Therefore, the next thing we do is walk through the Sendinblue affiliate signup, which is very quick and easy. You put your first and last name, email and password on this one.
Next, you fill in your address, city, state, country, put your website in at the bottom, then add your PayPal account and you’re finished.
This also needs to be approved by them before they give you a link. Once the links are available, there’ll be in the assets folder, which is where I’ve got my link.
Thank you very much for learning about Sendinblue with me. I’m grateful that a blogger like me, helped me to find a cheaper alternative to MailChimp and to ActiveCampaign, both of which I’ve used before.
I don’t want to stay with ActiveCampaign or go back to MailChimp.
I’m so grateful to try Sendinblue.
I hope this video is helpful for you today to see how to get started using it.
I love you.
Edits from video transcript by Michel Gerard at www.michelgerardonline.com.