The purpose of this post is to look at reviews on Udemy. I hope this will inspire your success in creating courses on Udemy. I am going to read the bad reviews people have posted on my Udemy courses for the entire world to see. I will discuss how dealing with these reviews is an integral part of doing well on Udemy. This is part 2 of a three-part deep dive into the negative reviews I receive on Udemy.
Update March 5, 2017: I am not longer teaching on Udemy because they banned me! I moved my video classes to Skillshare which you can now access all for free at jerrybanfield.com/freecourses/. The rest of the original post follows below!
Here’s a course I’m passionate about. I took another course on Udemy that I didn’t like. I didn’t leave a bad review on it, but I tried to make one that was better.
I tried to give meaningful content that aren’t just tips, tricks and tidbits. I tried to make something useful. This course has one of my highest percentage of 1 or 2-star reviews – 24%.
Let’s get into these:
This one hurt, too:
At this point I’m starting to wonder if some of these reviews are from competitors or not. They might not be. They might just be people who want people to not waste their time on courses that aren’t good.
It hurts when someone else says to go take someone else’s course in a review. That’s pretty much the worst nightmare, right? You give someone a free coupon and they don’t like the course, but they tell you take someone else’s course. I hope no one’s doing that with my courses
The same thing happens on my YouTube course. I took another instructors YouTube course and I thought I could make a better course in that. The course had things that were outright wrong in it that I tested it and they were terrible.
This is a good opportunity I have to respond to this and say what are you trying to do? Maybe they can give me feedback on what I can add that into the course. I have so much passion, I love YouTube. I have a channel with 50k subscribers and that is an honest channel about me. It’s a real channel not using a cheesy strategy to make money or stealing other people’s content.
It’s hard to talk about my own site. It promotes a lot of defensiveness. Whoever has written this review has already took the course, they paid for it and maybe they got a refund. They took their time to write this review, but I don’t have to respond. I’m able to go forward and keep creating because when this person put a one star, it’s still not 100% of the truth.
This is an example of one I responded to:
I try to make a response that is loving and understanding. If I can be okay with this 5-star review, then there’s no reason I can’t be okay with this 1.5 star. I use this as a chance to make a sale then on the page. If someone reads this review, I can try to provide a good response that addresses the problem.
If you you don’t have anyone to talk about this with, some of these reviews can be hurtful. If you have the fear that you’re just faking it it or you’re a fraud, these things make that feel real. It takes a lot of effort sometimes to look at what’s going on, face the pain and then move through it.
If you put yourself out there, you’ll get five star reviews. It’s not the five star reviews that will motivate you to not do your course, though. The one-star ones are what we’re here to work on and talk about today.
Here’s another one:
In these videos, I try to show how I’ve done things on YouTube and I try to show what I’m doing. Sometimes showing what you’ve done will piss people off and I accept that today. It makes even doing a video like this difficult.
Yet, some of the best videos and the best courses are also the one’s I’ve been the most afraid to make. The ones I put my heart into the most and where I feel most vulnerable. I feel like someone’s’ going to come along and say all those reviews are right! You suck! That’s the fear that comes out and I face it and work through it.
Here’s another one:
Let’s take a look at my Google Adwords course. I worked like crazy on this one. It’s 17.5 hours showing how I run Google Ads for my Udemy courses. I put a ton of time into this one still 8% were in the 2 and 1-star range.
I tried to do my best to respond to this one in a loving positive manner, I’m happy Chris took the course. Let’s think about this. Chris took the course, even though he didn’t like my voice. I asked him whether he watched the promo video and the free previews before taking the course. I try to hope that if you don’t like my voice, you’ll be put off enough to not actually buy the course. I see it as a failure to sell something people don’t like.
I only want people to buy my courses who want to buy my courses. I listen to a lot of books on audible and the narrator’s voice is huge. There are some narrators I just don’t like and I don’t know why. In seeing the impersonal nature of these comments, I realize that these aren’t personal. It’s not me. It’s how that person was experiencing the world that day.
Would you like to read part 3 at jerrybanfield.com/udemy-bad-reviews-3/?