YouTube comments and engagement is very important to build your community of subscribers, and grow a successful channel. I try to answer every comment on my YouTube channel and you should do the same, especially if you have a new channel.
YouTube Comments, Engagement and Community Interactions
A Google feature that you do not want to miss is to add your biggest YouTube fans to a Google Plus circle with three clicks and I will explain how to do it in this blog post.
A successful YouTube channel will give you many Spam and sometimes hate YouTube comments. Learn how to set-up your YouTube community settings to block spammers and bullies.
Why are YouTube comments valuable for growth?
Engagement on YouTube is important to build your community of subscribers. Your most enthusiastic subscribers will watch many if not all of your new videos, plus often they will be there to like and dislike them. Engaging with them is very important because you want to always get feedback right away when you upload a new video.
You can see on my Video Manager a lot of these likes and dislikes on my videos that are often from the most engaged subscribers.
I get likes and dislikes from them immediately and that’s very good feedback because what I ultimately want to know is what kind of videos I should make. Do I want to keep making the same type of videos?
I tried some video gaming videos, and then my subscribers, especially the regular ones, consistently end up disliking them. When I make a video like these tutorials on Facebook ads, then I get lots of good likes from my existing subscribers.
Subscribers are absolutely key for figuring out what videos are worth making because you ultimately want to make as many good videos as you can. Engagement happens through your community on YouTube and provides very valuable feedback.
The main place you can actually interact on YouTube when you are in your Creator Studio is in your Community tab under the Comments section.
A lot of the YouTube comments are likely going to be spam, but that’s ok. What you want to do is to interact and reply to as many of these as possible. It has been a few days since I have replied, but if you scroll down there are some of my replies.
I update my YouTube comments about once a week. I go through the page and actually answer as many comments as I can because this is good not only for engaging with my subscribers, but it is very good for SEO. When this activity is happening on Google+, especially with different people’s Google+ accounts, then it is excellent for SEO.
You definitely want to use this community Comment tab, go through and reply to every single person, especially when your channel is young. The worse, the dumber, the more negative the comment is, the bigger the opportunity you have to make an awesome response that really pleases your subscribers.
What you want to do is make a response that your subscribers love and get people to see that you are really there to interact with. The worst thing that happens to most people in social media is that they get ignored, especially when engaging on bigger brand pages and people they are a big fan off.
How many times it has happened to you? You just love a page or love a brand and they never respond to you. I have been able to build a very active and enthusiastic community because people know I will talk back to them and that has been a big success to me in YouTube. It is just about getting and keeping these comments going.
I have got a lot of YouTube comments in the last week and they are loaded with valuable feedback as to what I can do in my videos that people like, what people don’t like in my videos and what kind of person is following me.
Daniel Bath is from Nigeria and he is an excellent example of who I am trying to reach.
I found him primarily through the YouTube comments and interacting with him. He is in a country people ignore when they are trying to create content, and he is very enthusiastic about what I do, and checks every single day to see what new videos I have posted.
That is very valuable information and this is what you get out of doing and interacting with your community on YouTube, especially in the comments.
If you have got a channel up already, go to check your community and your YouTube comments now to see if you actually have anyone there to respond to.
I try to answer all YouTube comments on my channel.
The reason I try to answer all YouTube comments on my channel is for the 80/20 principle and because I love what I do. I want to connect with the people who most love what I do, or who have critical feedback that could help me.
Here is a good and detailed question.
If people are willing to spend time to ask questions, these are likely some of the more enthusiastic people watching my channel. I have had millions of views on my channel and I have only had a few thousand YouTube comments. These are the top 1% of people on my channel. It is very important to respond to these top 1% with a genuine authentic answer.
How many times have you posted comments or questions on social media and you would have loved to have gotten a response. Well, people love getting a response. If you have a YouTube channel it is critical to respond to every single comment you get. Not just for your love of what you are doing, and not just to get more subscribers, but to provide a genuine interaction to someone who spent time watching your videos, someone who has taken their time to watch what you have created. Give them something back with a comment. The longer and deeper your comment, the more it can be appreciated.
If you want more reason to do this, Google+ notices all these YouTube comments. You will get your videos ranked higher on Google when they have interaction because Google wants people watching good YouTube videos.
Another reason you want to see questions like this, especially when someone posted some critical feedback, is that you want to be able to learn from what they share.
Sean has reinforced points I already have in mind about this video and encouraged me to make sure I don’t just leave it out there without putting a better version of it on YouTube.
You want to see what people are thinking about your channel and the best YouTube comments are when someone shares a very personal comment, and it is worth it to take the time to share a very personal response.
When you share yourself honestly and openly on social media, the best options you usually have will be to genuinely connect with people for real, not trying to put on a face, but to provide a genuine honest response. You have the chance to inspire someone and you have the chance to just be yourself without worrying about what people think.
I know that there are a lot of opportunities for fear. What if this happens? What if that happens? 99.9% of the time that won’t happen and the other 0.1% of the time, you won’t be able to have prepared for it fully.
So I just go through the YouTube comments and answer all of the questions as best as I can. It takes a lot of effort the bigger your channel gets to go through to answer and respond to everyone.
These are all just within the week and I have gone through and responded to all of these.
Now, sometimes I miss these follow up discussions, when the easiest response to give is just a “thank you.” So at a bare minimum, you want to go through and see if you missed a comment.
Check your YouTube comments and respond to each one of them, if you have any. If you don’t have any, plan on being willing to respond to the comments. Often you’ll find that what you are trying to do in life produces a lot of unexpected results.
I just wanted to make a huge YouTube channel and I didn’t realize how many YouTube comments I would then have on that channel. So no matter where you are at, you always will have work to do the bigger your channel gets. You literally could spend 10 or 15 hours a week responding to YouTube comments if you make a huge channel that can make you enough money to make a full time job.
You might be willing to respond to those comments if you could get paid, but the thing is that you aren’t likely to get paid until you have responded to a lot of YouTube comments already. So if you want to get paid to make videos on YouTube, respond to all those comments or at least most of the comments.
You can get your most active fans engaged because most of the views on your videos will come from the same people watching them. You want to really cater towards that top 10% of your audience who will sit there and watch every single video you make. You can find out who that is and get to know them. Learn what they want you to do and much more than that, all in the YouTube comments.
Add your biggest YouTube fans to a Google Plus circle with 3 clicks
For engaging with your fans and getting your videos ranked high, Google+ helps a lot because it often integrates directly with YouTube comments, which then Google counts as social sharing and will likely rank your video higher.
Growing your circles on Google+ is often time consuming. However, Google offers a really cool function where you can add all of your biggest fans straight into your Google+ circles.
What I’m saying is when I am on my Google+ page you can see below, I can share all these things I created on my website.
Then, I can get people off of my YouTube channel into my Google+ circles, which helps massively with consistently growing my brand and my SEO.
You get there by going to Community on your YouTube channel when you are in your Creator Studio. Then, you go down to Insights where Google will offer you a top YouTube fan circle.
You always want to use this and what’s cool is that you can also directly share or create with this circle to get more connected with those people. I’m grateful that I already have 325 people in this circle. Now, not all of them add me back and that’s fine, and all I care about are getting as many people in this circle as possible.
The real sweetness of this is Google has 156 new suggestions for me. All I have to do is click on “view.”
Then, I am shown the Google+ page with all of my fans that it recommends for this circle. Now, I can click this one little button “Add to circle.”
This new window shows and all 156 Fans are selected.
Then I click “Ok” so Google circles all of them at once.
When you can take those bulk actions to add 150 people, especially on Google+, it is gigantically helpful.
The idea is to check this Insights tab within the Community, once every month or so, and you just keep building more and more people in this circle.
What happens when you look at my Google+ page, is that more people keep circling me all the time and especially from these biggest fans.
They are the people that Google knows are the most interactive with my channel and are the most likely to circle me. I have now got 775 followers on Google+, which in the Google+ world is pretty decent.
The idea is that I want to be able to share all of my links on my website, and share everything I create like my new online courses, with that core group on Google+, especially because I already need to do it for SEO anyway, so why not have them there on Google+ too?
A very helpful feature Google offers, one you definitely want to take advantage of.
YouTube community settings to block spammers and bullies
If you have a channel that begins to be successful, you will soon have Spam comments of people advertising all kind of stuff, and bullies who don’t like you and post nasty YouTube comments on all your videos.
There is a way to deal with Spam and bullies:
When you go to your dashboard, go to your “Comments” section.
There you will see all your YouTube comments. The comment below is a SPAM comment as you can see.
What you can do is hide it from your YouTube channel.
Go to the “Flag” on this comment and select hide.
The beauty of doing this is that the comment will be hidden in your comment section below the video, but it will show to the Spammer when he is logged in. Believing his Spam is working he will spam, spam and spam until he is blue in the face… and waste his time.
If you click Report Spam or Abuse he might be removed too soon and it is not fun!
If there is a good commenter you may want to select “Always approve comments from this user” to approve them.
Go to your Community Settings.
There, you will see your approved users and your hidden users.
You can also type a list of words to blacklist.
The bottom section is the default you wish to have and I personally prefer to allow all YouTube comments as it can be quite a bit of work to review them one by one.
It is your choice of course, and at times it might be preferable to hold them for review to keep spammers and bullies at bay.
I hope this is useful.
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