What’s the best way to organically grow to one hundred thousand plus subscribers on YouTube in any niche?
I’m grateful today that I’ve got 239,000 subscribers and over 20 million views on YouTube.
YouTube Organic Traffic Secrets Learned Getting 200,000+ Subscribers on My Channel!
If you will enjoy reading and contributing to the discussion for this post, will you please join us on the YouTube video below and leave a comment there because I read and respond to most comments on YouTube?
If you find anything helpful in this video or funny, will you please leave a like because you will feel great helping other people find it?
I can very clearly give you one piece of advice for organic traffic.
Crank out tutorial videos just like this.
This is a quick tutorial showing how you can get organic subscribers consistently and indefinitely.
Almost all of my top videos are tutorials, almost all the new subscribers I get initiate from search results.
When someone types something into the search bar on YouTube, searches and finds my video, subscribes, then those subscribers, those people finding me originally by searching, then I get video views from suggested videos, I get browse feature views, and then that helps the whole channel lift up.
There is no substitute for making quick tutorial videos just like this.
In fact, you can see right now that this is working.
Now, some of us feel like there are other things we want to do. We don’t want to show people how to do all these things. I was on a guy’s Twitch channel the other day and he was charging $10 to create tutorial videos for other people.
I told him to just make those tutorial videos himself. Every time someone suggests, “Hey, you should make a tutorial about this,” that’s your next video. Make that tutorial, and then the more you do that, the more it just snowballs over and over again.
I will show you my top videos here.
Almost every one of my top videos is a tutorial video, not every single one. I’ve done some with ads and I can tell you it’s much better to grow your audience organically.
Don’t bother with ads. You can in fact even reduce your subscribers by advertising things to your people who have watched your videos and annoy them.
Don’t use ads, don’t pay YouTube any money for ads.
Just do tutorial videos because they last forever.
Here are two tutorial videos.
The third video was a hype video that I advertised, so we are not going to count that.
This “League of Legends” tutorial, a coaching video, AdWords tutorial, Linux tutorial.
Another Linux tutorial, an Android tutorial, Linux tutorials.
More tutorials with a huge amount of organic traffic.
Now, you could say that, “How do you tell a girl you love her?” is also a tutorial.
All of these are tutorials except the video I hyped with ads.
I can tell you again that it’s tempting to just spend money on ads, but spend the money instead on upgrading your equipment, get really good equipment.
Right now, I can crank out two to ten little tutorial videos like this in an hour because my equipment is so good. If you want to see my list of equipment, I’ve got all the equipment, I’ve got my whole setup on the resources page.
I’ve also got a “Complete Live Streaming Course“ where I show how I do all of this.
When you have got good equipment, you can crank out more tutorial videos. You notice that most of these videos are really long tutorials although not all of them.
This one is 15 minutes, this other one is 11 minutes, and this one is only 50 seconds.
A lot of these are long tutorial videos.
By equipment, I mean you need a computer that can render videos fast. You preferably need a microphone where you can take the audio straight in without having to edit it and it sounds good like mine does. You need a green screen like this and I’m using Wirecast.
I can just hit “record” and “stop record,” literally upload and have the video up on YouTube in 5 or 10 minutes after I filmed it.
If you want to spend money, don’t do it on ads, spend it on equipment.
Get good equipment and just use it over and over again.
I’m telling you, if you want 100,000 subs, all you need to do is tutorial videos, tutorial videos and tutorial videos.
If you are thinking, “Okay. Well, great. You want me to do tutorial videos, how do I know what kind of tutorial videos I should do? What niche do I need to do them in?”
Don’t worry about the niche.
Don’t worry about getting the absolute most viewers in the short term.
Just do the stuff you want to do.
If you notice, my videos are absolutely all over the place.
There is an “Exo Zombies” walk-through, there are cryptocurrency videos, there are inspirational videos, there are Facebook ads, there are teaching online videos.
There are all kinds of videos that I do.
Just make a channel about you, and then do whatever you want on it.
Now, some people won’t like that you are so unfocused, but then you can put everything all in one spot like I’ve got, and then you get followers.
You will notice that my followers cross over.
I get followers who find my hacking tutorials that I didn’t even do myself because I collaborated with another person and helped promote them.
My subscribers cross over from my hacking videos into the “League of Legends” videos, into the AdWords tutorials, into the Linux tutorials, into the app development tutorials, and into the cryptocurrency tutorials.
You want to be able to do all your videos in one place on any topic because you want to just have thousands and thousands of videos on your channel.
I’ve got 1,700 plus videos on my channel.
That is 1,700 plus videos I’ve done and now with the equipment I’ve got, I can make tutorial videos even faster.
I’ve just uploaded four videos even with a newborn right here.
As a dad with a newborn and a three-year-old, I barely even have much time in the day to step into my studio, even with that, I’ve just ripped four tutorials out right before this.
This is the fifth tutorial I’ve done in about an hour and a half to two hours of actual studio time.
That’s two videos a day I can just schedule release from here going forward.
At this rate, I can be weeks out or I can start doing three or four videos a day, and that way, since the tutorials are so niche and specific, I’m having a shot to reach the most people in the browse features and in the suggested video.
I’m having the chance to get the most organic traffic on all my videos, which helps rank all of my tutorial videos higher in search, which helps me get more subscribers, which helps me just snowball over and over again.
Many of the big YouTubers you see just started out cranking out YouTube videos.
I will show you one of my favorite YouTubers, “NoahJ456.”
How did I find NoahJ456 who now has 3.4 million subscribers?
I found him following the exact same advice that I’m giving you.
He taught me how to do this.
I watched his channel.
I found him when he was at about 500,000 subscribers, and what was I watching?
How did I find him?
I searched for, I think it was a “Call of Duty Black Ops Zombies Origins Easter Egg” tutorial.
I searched and I found his tutorial on it. I don’t know if that’s the exact right one, but you get the idea. It was a very specific and detailed tutorial and he’s made just tons of those tutorials on all kinds of games, and now, with three and a half million subscribers, he gets all these niche opportunities.
He gets to talk with developers of video games, he gets secret packages from Treyarch, he gets access to tournaments. These are things you get access to by repeatedly doing tutorial videos, over and over again.
You might think it’s hard, you might think you can’t break in, but that’s not true. If you stick with the things you love to do, you can find unique opportunities.
I got into making some video game tutorials.
Here’s one I made.
100,000 views on this tutorial.
I got it out the day the new “Call of Duty Black Ops” came out.
It was “Zombies BO3 – DLC 4.”
The day it came out I was ready.
I had all my equipment, I watched other people’s tutorials, found how to do it, recorded my own footage, gathered together, uploaded it, very carefully wrote the description, and very carefully wrote the title, I enunciated it, and I made sure to have my face on the video.
I made sure my thumbnails almost always have my face on them because that’s how you get to be known.
You see the same guy or girl, you see their face on hundreds of different thumbnails, over time you get to know them.
Whereas without the face on there, it’s harder to get to know someone.
So, you take the time if you want that organic traffic.
On this one, I was still asking to help me get to 100,000 subscribers.
It’s a year or two later and I’ve got 140 more thousand subscribers just following this very simple advice.
You will notice that I wrote a long description with all the characters. I wrote exactly what you might be using the tutorial for.
I put a playlist where you can watch all my videos on it. I even put the basic tasks that you need to do and I put my other related videos.
I learned this from NoahJ.
That’s what he does in his videos and I did the same thing in mine.
Now, it takes longer to write a description like this and I don’t do that much in the tags. I just put the main things in the tags. The description is where you do your big work getting those organic views.
Then you do that and even though almost no one knew me for my “Black Ops 3” tutorials, except for some live videos and a little bit of an audience, this got to 100,000 views in less than two years because I got it up right away.
I didn’t limit myself to only putting business videos on my channel. I didn’t limit myself to only putting certain topics on my channel. This way, I just throw everything all in together.
If you want a good length, a good tutorial length is about 10 minutes. The reason is you can put extra ads in. YouTube also can rank your videos higher if you have more ads. YouTube also considers watch time, therefore, you want videos that are a little bit longer, but you don’t want them to be too long because viewers get intimidated.
Viewers will see a video that is two hours and say, “You know what? I’m not watching a whole two-hour video. I’m just not even going to start it.”
I know because I do this.
A good amount of time for a tutorial is about 10, 15 or 20 minutes. You want to make it as short as possible, but you also want to make it effective. You will notice that I repeated a few things in this tutorial because they are really important and most of us learn with repetition.
I try to say things several different ways, so you really learn it and it really sticks with you because I want you to learn.
I want you to grow.
I want you to have a shot to do YouTube full time like I do.
I’m so grateful that I do YouTube.
I have my own business and I’m in my own studio.
I’m able to do this with my infant son on me.
This is an absolute miracle.
This was a total dream fantasy for me seven years ago.
I want you to have that same chance today. It’s all about a mindset of always paying it forward, always giving back, always trying to help people and you will get those subs.
You will get your channel, you wouldn’t even believe.
It used to look like that there was no way I could have millions of subscribers, but with two hundred and some thousand subscribers today, it looks totally reasonable.
You might think it is a total fantasy that you are going to get to 200,000 subscribers or 3 million, wherever you are trying to go, but when you just do good work every day, it really snowballs, it really adds up.
In fact, if I had done more of what I had said, I would have even more.
I got off on a lot of tangents.
I had made video courses and didn’t put much on YouTube. I posted on a cryptocurrency blockchain, I didn’t post as much on YouTube. I would easily have millions of subscribers if I had focused more on YouTube, and even with periods of not even focusing or making many good videos or tutorials, I still have hundreds of thousands.
So, you can absolutely do it too.
Tutorials are the absolute critical thing though to getting subscribers and views. Niche tutorials, often really niche ones because you don’t have any competition then and just banging those out over and over again reading what people say.
I like to freestyle my videos, I like to minimize the time it takes me to go from creation to uploading, to publishing.
That’s why I don’t edit my videos unless there is a severe mess up in it, and that even makes the videos and tutorials more fun.
The worst thing you don’t want to do is boring scripted tutorials.
“Now, you’re going to go up here and click the button.”
You want to just have fun with it, like you are telling your best friend how to do something you are really excited about.
I noticed that watching NoahJ456, and watching lots of other tutorials.
It’s competitive in the gaming world.
You learn that if you want to do a great job with something you got to have a passion, you got to have energy for it and I often laugh the most at unedited stuff.
Some of NoahJ456’s funniest videos are the ones where he screws things up.
I remember one where he started his live stream, he was all excited, a new map was coming out and he had his mic muted for two and a half minutes and even though I didn’t watch many of his live streams, I watched the first three to four minutes of that one because I wanted to see his reaction when he realized his mic was muted on a live stream of probably 10,000 people and it was good.
It was great and that’s what I have to share today.
Finally, one last tip.
It’s to always ask for that like button, the comment, the subscribe.
Ask for the engagement and do it in a vulnerable natural way.
Don’t try to sell someone, “You better like this video.”
Or, “Subscribe to me and I’m going to give you the best stuff ever.”
No, you are not.
There are a lot of other people out there. Be honest about it. Look and think about the viewer.
So, I will show you how I do it.
“Will you please leave a like on this video because you will feel good about helping other people find this video and get the same information you thought was valuable?”
Now, you can try to say things like that right up front and I’ve seen lots of people do well with immediately asking for some kind of cheesy like right in the beginning.
“If you like Minecraft videos, leave a like on this video,” 30 seconds in.
You can do that, it can work, but it depends on the audience you want.
Do you want an audience of 10-year-olds watching your Minecraft videos?
Then go for it.
My audience is mostly grown, mostly interested in really learning how to do things, take it to the next level and that’s why I wait to the end.
After I’ve done something I hope has helped you, I ask you, “Please help me.”
And if you don’t do it that’s fine.
I will still make tutorials for you every day, even if you dislike the video, even if you comment and say how much this sucks, I will still keep making the videos and hope they are helpful for you.
I love you.
You are awesome.
Thanks for getting all the way to the end of this. If you want more like this, will you please subscribe because you will feel great knowing that you have got more Jerry Banfield coming your way?
You may be interested to read or watch my tutorials: The Complete YouTube Guide for 2018!
Edits from video transcript by Michel Gerard at www.michelgerardonline.com.